Why is plant labeling critical in a nursery?

Plant labeling is essential in a nursery primarily because it ensures accurate identification and provides essential information on care. Correct plant identification is crucial for both staff and customers, as it helps individuals supply the appropriate conditions and treatment for each species. This includes understanding the specific light, water, and soil requirements, as well as any particular pest management strategies.

Clear labeling also aids customers in making informed purchasing decisions, allowing for a more personalized approach to plant care when they arrive home. By knowing the exact species and its needs, customers can create an ideal environment for their plants, leading to better growth and satisfaction.

While improving sales performance, visual decoration, and pest identification are all important aspects of running a nursery, they are secondary to the primary role of labels in ensuring that both the nursery operators and customers can identify and properly care for the plants.